John Paul DeJoria, the self-made billionaire of Paul Mitchell and Patrón Spirits, shares a critical success mantra: embrace rejection. He believes facing rejections with a learning mindset is essential for anyone aiming for greatness.
Before building his $3 billion empire, DeJoria encountered numerous rejections in his early sales career. These rejections were pivotal in shaping his resilience, a trait that proved invaluable in his business ventures. With Paul Mitchell, despite financial constraints and setbacks, he helped skyrocket the brand’s growth.
His foray into the spirits industry with Patrón presented new challenges, especially due to its premium pricing. Yet, DeJoria’s steadfast belief in Patrón’s quality led to significant success and a multi-billion-dollar deal with Bacardi.
DeJoria’s journey demonstrates that rejection is a universal experience, and learning to navigate it is a hallmark of success.
Click here to discover how you should respond in face of rejection
